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Entrepreneurs at all stages of designing their product or service are increasingly aware that user-centered design is smart to learn & practice.


It’s because customers become more like partners when there’s mutual inquiry into and caring about their struggles. Nurture a discovery mindset that matches what clients seek and revenue potential increases too. Finally, dare to roll out a “wow” experience that affirms you’ve been listening, and you’ve delighted those customers once again. Sustained engagement, deepening loyalties, and a lightness of being — we’re all sleeping better when we’re in sync with each other and looking forward to further interaction.

Still the question is: if user-centered design could help you out in these ways, would you want to explore it for your business?